Rivke Jaffe; Ital Chic: Rastafari, Resistance, and the Politics of Consumption in Jamaica, p. 45

This ambiguity perhaps represents the dilemma of lifestyle, or, more specifically, -style-: while style can be devoid of politics, it can also represent a space of education, or serve as a platform for political mobilization.
The transformation of the -symbols- and -image- of a movement of resistance into marketable commodities can but does not necessarily indicate the commodification of the counterculture itself.


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s